Fitness concept & project brief
Define the intended users, training needs, available space and operating priorities. Receive a brief that guides layout, equipment and programming decisions.
AEON fitness consulting
Hospitality & corporate fitness consulting.
Plan and improve the spaces, equipment and programs people use to train. AEON advises hotels, resorts and workplaces on fitness facilities and experiences built around long-term physical capability.
From brief to practical decisions
A fitness offering designed around its users.
A hotel guest, an employee and a private-club member use a fitness space differently. AEON starts with those needs, then connects functional layout, equipment and programming to the property’s or organization’s priorities. Assignments can focus on a single decision or an agreed sequence of planning and advisory work.
How AEON can help
What your consulting assignment can include.
Gym planning & equipment selection
Review functional layout, movement space, circulation and storage. Receive an equipment shortlist with alternatives and purchasing priorities matched to the brief and budget.
Guest & employee fitness programming
Develop program outlines for strength, mobility, conditioning and recovery, with recommendations for session formats, equipment and staffing requirements.
Fitness facility reviews
Review the existing space, equipment and program offering. Receive a prioritized assessment of what to retain, improve, replace or introduce.
Project coordination & advisory
Provide fitness input to the client’s design, operations and supplier teams. Agree coordination responsibilities, review points and any ongoing advisory support within the project scope.
Hospitality
Hotel gym design & guest fitness programming.
For hotels, resorts, private clubs and branded residences planning a new facility or improving an existing amenity.
- Functional gym layouts and equipment planning
- Fitness facility reviews and upgrade priorities
- Guest fitness and travel-friendly program concepts
- Strength, mobility and recovery programming
- Fitness input for renovation and pre-opening teams
- Coordination with designers and equipment suppliers
Workplace
Workplace gyms & employee fitness programs.
For employers, office-property teams and organizations reviewing a workplace gym or developing a practical employee fitness offering.
- Workplace gym layouts and equipment recommendations
- Employee needs and available-space reviews
- Session formats that fit work schedules
- Strength, mobility and conditioning program outlines
- Travel-fitness options for executive teams
- Delivery, staffing and implementation requirements
Defined assignments
Existing facility review
A written assessment and prioritized improvement plan for a gym or fitness offering that needs a clearer direction.
New gym or renovation
A functional fitness brief, layout recommendations and equipment shortlist for coordination with the appointed design team.
Program development
A defined guest or employee fitness concept, program outlines and delivery requirements for the client’s operations team.
Ongoing project advisory
An agreed schedule of reviews and fitness input as equipment, design and operating decisions develop.
Each proposal identifies the deliverables, project responsibilities, fee and review stages. Remote work, site visits and supplier coordination are agreed according to location and scope.
Relevant experience
Hotel gym planning and operation.
AEON’s consulting draws on J. Semrau’s experience as a fitness coach at Mouratoglou Tennis Academy and in developing and operating a hotel personal-training gym.
His work at the property now known as Mouratoglou Hotel & Resort in Sophia Antipolis covered functional gym design, equipment purchasing advice and studio operation. The assignment combined functional layout planning, equipment selection and studio management.
Other assignments include residential gym planning and equipment consulting for private clients on the French Riviera, and gym-design consultations elsewhere in Europe.
That practical experience informs AEON’s approach to hotels and workplaces: understand the users, define the training requirements, then plan the equipment, layout and programming.
About AEONHave a project in mind?
Start with the problem you are trying to solve.
Tell us about the property or organization, project location and the decision you need to make. We will use that brief to define an appropriate consulting scope.
AEON provides fitness planning, functional equipment layout advice and program development. Architectural, engineering, construction and clinical services remain with appropriately qualified professionals. Equipment purchasing, installation, staffing and ongoing operations are included only when separately agreed.
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